Wordpress & Woocommerce Training

WordPress & Woocommerce Training

wp-wc-trainingIf you have a WordPress site and are finding it difficult to use, or would like to take it to the next level, then a session of one to one training may give you the confidence to get to grips with all the amazing features WordPress & Woocommerce have to offer.

Sessions are 2 hours and can be held in your home or office (subject to travel distance), minimum of 2 hours.  If there are others wishing to take part, then it is an extra £10 per hour per person due to the increased intensity required.

I also offer Skype sessions with screen sharing which can be more suitable for those with limited time or are outside of a reasonable travel distance.

Site Design & Renovation

Site Design

Site Design in this portfolio includes Wix.com templates, WordPress Woocommerce and Muse designs and….. a few concepts. Web Banners and other elements can be designed to add to any site via it’s content management system (CMS) in order to give a fresh new look, or improve on an existing one.

Please note that as the client is always left in full control of their own site and often, after training, they change their site entirely once they have found confidence.  For this reason, I have not included links, but can provide a list of links if required.

Online shop design & admin

eCommerce Aid

All online shop design requires quality images and the only exception to this rule would be auction and second hand goods shop fronts, such as eBay and Pre-Loved.

There are hundreds of eCommerce solutions out there and, once the complex workings of the one you chose starts to become clear (we can help with this too), you realise how important your graphic images are.  Amazon and eBay Stores have strict regulations about sizes and content of product images for Merchants.  It is very frustrating for Merchants trying to keep continuity without being a dab hand at image editing software such as photoshop.

There are so many aspects to running an online shop from, the initial setup, product images, description and short description text, attributes, related products, special offers, tags, keywords for SEO….the list is endless.

We can aid with the following:

  • Online shop design appearance and continuity
  • Product image resizing & cropping
  • White space around product images
  • Realistic repetitive product mockups
  • Custom category images
  • Shop banner design
  • Custom advert images
  • Administration of products
  • Legal texts such as T & Cs
  • Training for Woocommerce
  • Facebook advert posts
  • Product labels
  • Advice on packaging
  • Local Networking Links
Online shop design & admin
Organic SEO

SEO & Google Analytics

There are basic rules of SEO that you can achieve yourself without spending a further penny.

The most important of these are:

  • Optimize your site as you design. Domain name, Site Title, Page Titles, Image alt text, Header Tags to name but a few.  There are many inputs of relevant data for the search engines to score your site.
  • Use the fields in your eCommerce products effectively, tags help people find your products, keywords are for search engines.
  • Key Phrases can be more beneficial than Keywords. There is debate at the moment whether google are making this redundant.  Don’t believe all you read.
  • Create a Google Webmaster account then open an Analytics account using the same login.  You will need to submit a sitemap.xml and url and, you will need to put a tracking code on your website.
  • Submit your site to www.dmoz.org…..the Holy Grail of site submission where all other search engines go to for refreshment.
  • Get this book and take your time digesting the logic – SEO for Dummies, it’s actually the most informative and least jargonistic I have seen so far.

Please contact us for more information on basic, organic SEO.

Blog Writing and Site Content

Site Text, Blogs & Content

Content for your website can be a daunting request and is often the factor that puts a business owner off either having a site or updating an older one.  It is important to follow the rules of Search Engine Optimisation as you add or change content also.

It is usually simple to gather relevant text from many sources, including looking at what your competitors may have but, not copying it of course. Stock images can be sought until you can get your own together.

Linda Layhe Graphics has successfully aided many businesses to collate their text and images, write new text based on their business type and compile draft blog articles.

Blogs, or as some people prefer to call them, eMagazines or News, are a very useful tool for driving traffic from the social networks to your site.

Great content that changes and evolves with your business can bring repeat visitors and a lower bounce rate (leave the site immediately).  The trend for the past few years is to have less text, more graphics, social network links and a blog/eMagazine area.  In the blog your potential clients can find more detailed information about your company, the services it offers and even relevant help and advice that doesn’t necessarily sell your service but relates to it.

Considerations list:

  • Domain name
  • Hosting type
  • Text content
  • Images
  • Page titles
  • Downloadable documents and brochures
  • Terms & Conditions, Cookies text
  • Outbound links
Site content, blog writing
Print Graphics Henley on Thames

Print Graphics

All business stationary graphics are provided so you can use your own local printers or an online printer of your choice.

All we need to know is what size, what format and what design requirements you have.

Proofs will be sent via email and either you can liase with your printer, or we can do it for you.

Printing houses make quite a markup on their graphic design services; providing the graphic files yourself often can save a lot of time and money.

All business stationary graphics are provided so you can use your own local printers or an online printer of your choice.

All we need to know is what size, what format and what design requirements you have.

Proofs will be sent via email and either you can liase with your printer, or we can do it for you.

Printing houses make quite a markup on their graphic design services; providing the graphic files yourself often can save a lot of time and money.

  • Business cards
  • Greetings cards
  • Post cards
  • Invitations
  • Brochures
  • Flyer
  • Headed paper
  • Compliment slips
  • Envelopes
  • Vista Print
  • Moo Cards

stationarycalender

  • Business cards
  • Greetings cards
  • Post cards
  • Invitations
  • Brochures
  • Flyer
  • Headed paper
  • Compliment slips
  • Envelopes
  • Vista Print
  • Moo Cards
Print Graphics Henley on Thames
Photoshopping Services

Photoshop Services

  • Background Replacement / Removal
  • Photo Enhancement
  • Cropping and Resizing
  • Photo Cleanup
  • Brighten, Lighten, Darken, Sharpen
  • Remove unwanted objects
  • Social Media Graphics
  • Social Pages Banners
  • Special Effects
  • Print Graphics
  • Product Mockups
  • Digital Artistry
  • Restoration
  • Fun & Comedic Portrayals
  • Colorisation
  • Editing
  • Retouching
  • Photo Manipulation
Logo Design Henley on Thames

Logos

Full design, revamp or conversion to vector graphic for enlargement and print. Adobe Illustrator and Photoshop are industry standards for graphics and artwork is supplied in any format you require.  Please use the enquiry form on this page, or the Contact Us page, to upload your current logo or a sample of one you would like to emulate.

Social Network Graphics & Setup

Social Networks/Graphics

Businesses do better with custom graphics such as cover photos, page profile picture and tab buttons. Images for advert posts and more can be done using photoshop too.

The key to professional looking social network graphics is adhering to the dimensions that are defined by the networks.  All graphics are done using the very latest industry standard Photoshop CS and can be provided in high resolution for print if stated before images are selected.

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